Sell your Business Services Company with Confidence

Our process brings multiple buyers to the table, helping you exit for the maximum value with minimum stress.

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WHO WE WORK WITH

• Digital Marketing Agencies

• Creative & Branding Studios

• Web Development & UX Agencies

• MSPs & IT Service Providers

• Cybersecurity Firms

• Outsourced HR & Ops Providers

• Virtual Assistant & Admin Service Companies

• Training, Coaching & Education Service Providers

• Fractional Services (CMO, CFO, CTO)

• Wealth Management Firms

• Bookkeeping & Accounting Firms

• Digital Marketing Agencies • Creative & Branding Studios • Web Development & UX Agencies • MSPs & IT Service Providers • Cybersecurity Firms • Outsourced HR & Ops Providers • Virtual Assistant & Admin Service Companies • Training, Coaching & Education Service Providers • Fractional Services (CMO, CFO, CTO) • Wealth Management Firms • Bookkeeping & Accounting Firms

Why Business Service Entrepreneurs Choose Breakwater

Business services companies - from marketing agencies to MSPs to bookkeeping firms - attract strong buyer interest. Buyers value recurring contracts, stable client relationships, and the scalability of well-run service delivery business.

Breakwater helps owners position their business clearly, highlight operational strengths, and present financial performance the way buyers expect.

  • Digital Marketing Agencies

  • Creative & Branding Studios

  • Web Development & UX Agencies

  • MSPs & IT Service Providers

  • Cybersecurity Firms

  • Bookkeeping & Accounting

Who work with:

  • Outsourced HR & Ops Providers

  • Virtual Assistant & Admin Service Companies

  • Training, Coaching & Education Service Providers

  • Fractional Services (CMO, CFO, CTO)

  • Wealth Management Firms

Two professionals reviewing documents in a modern mid-century office with large glass windows, natural light, and a collaborative workspace

Successful Exit: IT MSP Provider in Alberta


Deal Breakdown:

  • Location: Alberta, Canada

  • Buyer Type: Strategic industry buyer rolling up MSP companies

  • NDAs Received: 89 signed NDAs from buyers

  • Offers Received: 4 Letters of Intent (LOIs)

  • Multiple: 0.87x revenue

  • Founder Goal: Retirement

How we drove value:

  • Brought 89 qualified buyers to the process

  • Negotiated 4 offers

  • Closed the deal in under 6 months from start to finish

START YOUR FREE VALUATION

Read our guide on how to sell an IT MSP company here

Client Testimonials

Hear their full stories on the case studies page here

Headshot of business owner Murray Seward

“Breakwater's expertise was invaluable throughout our acquisition of a competitor. Their third-party perspective helped us navigate emotional dynamics smoothly, keeping negotiations professional and productive.

The acquisition quickly exceeded expectations—delivering immediate returns and positioning us strongly for future growth.”

Murray Seward

“When I first planned on selling my business, I thought I could do it without any support. But now that I have gone through the process, I was relieved to have the Breakwater team there to support me along the way. They certainly added value!”

Zac Roff

headshot of business owner, Zac Roff, holding up a pack of cans as he is a canning distributor.

Common Questions

Have specific questions? Schedule a confidential consultation call below:

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  • Most business services companies sell in 4–7 months, depending on client concentration, churn, and team structure.

  • Our success fee ranges between 3% to 10% depending on the size of your business (bigger business = small fee).

    We also charge a small upfront or monthly fee that is subtracted off the success fee at closing.

    The purpose of the upfront fee is to ensure we’re both invested in the process as we invest hundreds of hours on each deal.

  • The internet will tell you there is a bunch of ways to value a business.

    In reality, most of our clients businesses are valued based on a multiple of the businesses profit (EBITDA).

    Note: calculating profit for M&A deals is more complicated than looking at your taxable income. This is why we offer a free valuation for entrepreneurs - even if they are not planning to sell in the near future.

  • Buyers focus on:

    • Recurring revenue mix
      (Retainers, contracts, and subscriptions lift valuation more than one-off project work.)

    • Client concentration
      (Diversified accounts reduce risk and strengthen multiples.)

    • Delivery team strength
      (Buyers want skilled staff who can service clients without founder involvement.)

    • Owner dependency
      (If the founder leads strategy or deliverables, valuation declines.)

    • Margins & efficiency
      (Consistent gross margins signal scalable delivery systems.)

    • SOPs, workflows & tech stack
      (Documented processes and strong operations make the business transferable.)

    More recurring revenue + low owner dependency = stronger multiples.

  • Most of our clients already have tons of inbound buyer interest - so why hire Breakwater?

    Well, these clients also want to maximize their exit potential with the least amount of work possible. This is where Breakwater comes in to generate far more value than our fees.

CASE STUDIES

Websites can make any M&A firm sound impressive—here are the real stories of our success.

Success Stories

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Sellers you will receive a Confidentiality Statement when you book a call.

Looking to buy a business? Join our weekly buyer office hours here.


Want to learn more about buying and selling?

Read our recent thoughts on buying and selling businesses by visiting our blog.