$1.3M+ Revenue | Specialty Retail Store
Project Cradle | Retail & E-Commerce | $1.3M Revenue
Business Overview
Project Cradle is an established specialty retailer of premium baby gear, apparel, furniture, and accessories in Saskatchewan. Operating a 5,000 sq ft store with growing e-commerce (7% of sales), it serves new parents and gift-givers through high-quality items like strollers, car seats, and nursery furniture.
Key Investment Highlights
Revenue: ~$1,339,149 (Fiscal Year 2024/2025)
Seller’s Discretionary Earnings (SDE): ~$133,992
Brand Name + History: Nearly 20-year track record with loyal customers, strong gross margins (45% in 2025), and 170+ suppliers including UPPAbaby and Kyte Baby
Operations Manager: Lean team of 6 (owner + manager + 4 associates) handles operations; no heavy owner dependency beyond admin/inventory
Growth Opportunity: E-commerce scale-up, digital registry, marketing/influencer push, product refresh for 20-30%+ growth
Reason for Sale
Owners are retiring.
Ideal Buyer
Lifestyle operator or multi-unit retailer eyeing Saskatchewan entry. Hands-on buyer (individual or couple) can boost online to 20%+ via ads/social, leverage scale on buys, retain team for smooth handover.
Next Steps
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